IGNOU MS-62 - Sales Management, Latest Help Book Edition
#1 Best Selling IGNOU Help Book in All Study Guides
Chapter-wise Reference Book with Previous Year Solved Question Papers of MS-62 Sales Management for IGNOU MBA (MS) Marketing Management.
- Helps save time and effort-really well
- Promises Good Marks in Lesser Time
- A fast-acting - result oriented book
- Free Book "How to Pass IGNOU Exam" with Every Order
Customize
Product Details
About MS-62 Help Book Latest Edition
MS-62 English Topics Covered
Block 1 - Sales Management Functions
- Unit 1 - Introduction to Sales Management
- Unit 2 - Personal Selling
- Unit 3 - Sales Process
- Unit 4 - Computer Systems and Applications in Sales Management
Block 2 - Selling Skills
- Unit 1 - Communication Skills
- Unit 2 - Sales Presentation
- Unit 3 - Negotiation Skills
- Unit 4 - Retail Communication Sales Displays
Block 3 - Sales Force Management
- Unit 1 - Job Analysis, Recruitment and Selection
- Unit 2 - Training the Sales Force
- Unit 3 - Compensation and Motivation of Sales Force
- Unit 4 - Monitoring and Performance Evaluation
Block 4 - Planning and Control of the Sales Effort
- Unit 1 - Sales Planning
- Unit 2 - Sales Organisation
- Unit 3 - Sales Forecasting and Sales Quotas
- Unit 4 - Sales Budgeting and Control
Block 5 - Case Studies
- Unit 1 - Case-1 Puripen: Selecting the Communication Mix
- Unit 2 - Case-2 Devox (India) Limited: A Less Expensive But Complaining Customer
- Unit 3 - Case-3 National Electrical Engineers Limited: Sales Contest for Sales Staff Motivation
- Unit 4 - Case-4 The Genuine Charcoal Filter: Sales Monitoring Control System
- Unit 5 - Case-5 Asia Pacific Electricals Limited: Territory Planning and Management
- Unit 6 - Case-6 RQL Limited: Budgeting and Cost Control Systems
Previous Year Solved Question Papers Included
MS-62 English (Total-7, Solved-0, Unsolved-7)
- June (2020-2023)
- December (2020-2022)
MS-62 Help Book Details
- UniversityIGNOU (Indira Gandhi National Open University)
- TitleSales Management
- Language(s)English
- CodeMS-62
- SubjectMarketing Management
- Degree(s)MBA (MS)
- CourseCore Courses (CC)
- ISBN978-93-5554-396-7 (English)
- Pages174 (English)
- Weight139gms (English)
- Dimensions(L) 21cm, (W) 15cm, (H) 1cm
- AuthorGullybaba.com Panel
- PublisherGullybaba Publishing House Pvt. Ltd.
Items have been added to cart.
One or more items could not be added to cart due to certain restrictions.
- Can't add this product to the cart now. Please try again later.
- An error occurred. Please try again later.
- Can't delete this product from the cart at the moment. Please try again later.
